Last Spring, I listened to Freakonomics on CD as I drove from Illinois to Arizona. In the appendix, the authors have a short article on Seth Roberts and his strange idea that drinking sugar water can lead to weight loss.
A month or two later, frustrated with my inability to lose weight on my own, I looked up Seth’s scientific paper online about what makes food fattening and tried his method. It worked! I started losing weight again.
After a few weeks of sipping sugar water and drinking olive oil, I spent a week in New York for the Del Close Marathon. I was explaining it to a friend and he responded, “Oh you mean the Shangri-la Diet.”